Emily Carriveau is a lifestyle influencer and content producer from Delano, Minnesota. She is best recognized for her engaging social media presence on TikTok, Instagram, Facebook, and YouTube, where she posts about her family life, fashion, crafting, and home activities under the name @smalltownme.
Early Life and Background
Emily Carriveau, who was born in Minnesota on November 13, 1976, attended the University of St. Thomas to obtain a degree in marketing.
Before becoming a full-time mother, she worked in commercial leasing after graduating and earned her real estate license.
Since the birth of her first son, Brady, Emily has been a stay-at-home mother and has been actively involved in her kids’ community and school activities.
Rise to Social Media Fame
In order to stay in touch with her sons, who were starting to use social media, Emily set up accounts on TikTok and Instagram in early 2020. The frank opening of a Prada pocketbook in her first viral video struck a chord with viewers because it was relatable and genuine.
As a result of her success, she started adding items from garage sales, crafts, home organization advice, and glimpses into her life on a hobby farm where she kept donkeys, alpacas, and chickens.
Emily now has more than 1 million followers on social media, including over 772,000 on TikTok, 130,000 on Instagram, and 187,000 on Facebook, as of 2024.
Personal Life
Jeff Carriveau and Emily are married, and the couple has three boys: two younger sons, ages 16 and 13, and Brady, who is 19. The family owns and operates a hobby farm in Delano, Minnesota.
Emily frequently includes her family in her posts, highlighting their daily routines and pursuits.
Emily Carriveau’s husband, Jeff Carriveau, is a key role in her personal life and her loyal companion. They raise their three sons in a close-knit, family-oriented setting in Delano, Minnesota, where they reside together.
In Emily’s career as a content creator, Jeff is renowned for providing stability and encouragement behind the scenes. Mutual respect, a shared set of values, and a dedication to collaboration and parenting are the foundations of their relationship.
Jeff frequently appears in her social media posts as a great teammate in life and love, not simply as a husband.
Career and Business Ventures
Emily has built a prosperous business as a lifestyle influencer in addition to her social media presence. She has signed endorsement contracts with well-known companies like Caribou Coffee, Nordstrom, and JCPenney.
Her content, which combines activities around the house, family life, and fashion, has drawn a wide range of viewers and created opportunities for partnerships with different businesses.
Emily and Jeff have invested in a number of businesses, such as luxury car rentals and real estate, demonstrating that Emily’s entrepreneurial passion runs throughout her family. Their combined efforts have resulted in an estimated $10 million in net worth.
This video received over 3 million views in October 2021, demonstrating Emily’s increasing popularity. She is now a well-liked character on TikTok, having amassed over 700,000 devoted followers.
At the moment, Carriveau is a true influencer. With 772,000 followers, the @emilycarriveau TikTok account is still expanding. She has more than 130,000 followers on Instagram (@smalltownme) and more than 187,000 on Facebook (Small Town Me).
Media Appearances
Emily’s journey from stay-at-home mom to social media influencer, her experiences with viral content, and her plans for future projects were all covered in her June 2024 appearance on the Passion Pod podcast.
Legacy and Impact
The success of Emily Carriveau is proof of the value of relatability and authenticity in the internet era. She has built a devoted following of fans who value her grounded demeanor and artistic pursuits by sharing authentic experiences from her life.
As she pursues new chances and broadens her reach in the entertainment and lifestyle industries, her impact only grows
Musical Connections
She has a musical side in addition to discussing her everyday travels.
She made a TikTok video with music from iconic rock stars including Travis Barker from Blink-182, Tom DeLonge, and Mark Hoppus.
It’s obvious that Emily’s skills go beyond only photographing life’s special moments.
Emily Carriveau’s Career Trajectory
The career of Emily Carriveau is proof of her sincerity and originality. She first worked in commercial real estate leasing after graduating from the University of St. Thomas with a degree in marketing. To devote herself to raising her three sons, she decided to become a stay-at-home mother. She developed her love of gift wrapping, crafting, and housekeeping during this time.
Emily started using social media in recent years, posting tidbits about her life in Delano, Minnesota. Her work immediately struck a chord with consumers because it was sincere and real. Showcasing her hobby farm, artistic endeavors, and regular family moments helped her become well-known.
She has over 130,000 Instagram followers (@smalltownme) and over 772,000 TikTok followers (@emilycarriveau).
Emily’s journey is further documented on her blog, Small Town Me, which provides details about her hobbies, family life, and adventures. Her reputation as a cherished lifestyle influencer has been cemented by her capacity to engage her audience with genuineness and originality.
Conclusion
Emily Carriveau’s work path demonstrates a careful balancing act between her professional development and her personal enthusiasm.
She has developed a brand based on relatability, inventiveness, and sincerity after transitioning from a career in marketing and real estate to becoming a lifestyle influencer and finally becoming a mother.
Emily engages her readers on a deep level by sharing her life on a hobby farm, family moments, and practical creative projects on her blog Small Town Me and her active social media presence. Her story serves as an example of how, in the digital era, remaining loyal to oneself can result in significant achievement and real influence.
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Frequently Asked Questions About Emily Carriveau
What happened in Emily Carriveau’s personal life recently?
Emily Carriveau has provided updates on important changes in her personal life, such as adjusting to life following a divorce. In her social media posts, she has openly discussed these subjects and shared her progress and experiences.
Is Emily Carriveau divorced?
Yes, Emily Carriveau has talked about her divorce in her material, giving her audience insight into how she handled this life change.
Who is Emily Carriveau?
Known for sharing family life, crafts, and farm life on her site Small Town Me and social media platforms, Emily Carriveau is a lifestyle influencer, content developer, and blogger.
What are her social media handles?
You can find her on TikTok at @emilycarriveau and on Instagram at @smalltownme.
What kind of content does Emily Carriveau create?
Emily Carriveau offers lifestyle content such as DIY projects, craft instructions, and personal stories. Her content is noted for its sincerity and relatability, which appeals to a wide audience.
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